Halifax, Nova Scotia

Hybrid (2 days a week in office)

We have partnered with a Canadian-based marketing agency that is part of an independent Network of Agencies strategically located across the world to provide global reach and capabilities. They are currently seeking an experienced Marketing Operations Manager.

Reporting to the Head of Marketing Operations, we are looking for an energetic, passionate, and proactive candidate with a proven track record of managing and developing a team. If you are someone who is excited by the prospect of fostering the growth and development of a team, and who doesn’t shy away from a good challenge, then we would like to meet with you. This role is the service center of the Marketing Operations team, ensuring the team can perform their day-to-day functions, rolling up your sleeves when extra hands are needed to get the work done, and helping to remove roadblocks.

Ever wonder what goes on behind the scenes of a website? Lots of work! Your team will be responsible for creating content on client websites, sending communications, generating audiences, refining and defining processes and workflows, coordinating efforts with multiple different departments. You will manage the day-to-day operations of your assigned teams (including monthly check-ins and yearly performance reviews). The ideal candidate can be trusted, has strong communication skills, is experienced managing people, has the ability to mentor and train staff, is tech savvy, is a creative problem solver, and welcomes the opportunity to learn new skills.

Responsibilities

• Leading and facilitating the work of your assigned Marketing Operations team, with support from the Head of Marketing Operations.
• Ensuring resource coverage and deployment as a service provider.
• Ensuring best practice implementation, SLA adherence, communication of learned efficiencies and new technology across the team.
• Train all new team members and facilitate the continued development and upskilling of existing team members.
• Coordinating with internal teams to improve existing processes.
• Carry out quarterly check-ins and yearly performance reviews.
• Creating microsites and landing pages from templates and scratch utilizing HTML and CSS.
• Building and managing website content using in-house CMS.
• Constructing and testing emails utilizing existing templates and Glock Apps.
• Managing and sending emails to targeted audiences using StrongView.
• Creating targeted one-time, recurring, and multi-phase automated journeys utilizing in-house CRM platform.
• Deploying communications via account message, on-site notification, and SMS.
• Creating and managing offers for clients using in-house Rewards Manager.
• Ensure the Marketing Operations Wiki space is maintained and up-to-date.
• Serve as the day-to-day point of contact for all things Marketing Operations.
• Basic reporting and data-entry, typically using Excel.
• Other duties and responsibilities as assigned.

Qualifications

• Minimum 5 years’ work experience in an office environment, with prior experience managing and/or leading a team, including training and performance evaluations.
• Experience working in collaboration with a team, both in person and remotely.
• Basic knowledge of HTML and CSS fundamentals; knowledge of JavaScript preferred but not required.
• Prior experience with CMS and Email Marketing is an asset.
• Ability to quickly identify, communicate, and resolve potential roadblocks through creative problem solving.
• A strong desire to learn new tasks and the ability to quickly apply learnings to day-to-day projects.
• Excellent verbal and written communications skills, with emphasis on writing.
• Motivated individual, comfortable with rapid changes.
• Ability to multi-task and meet deadlines all while having a strong attention to detail.
• Regular, consistent and punctual attendance.
• Must be able to work variable schedule(s) and be on-call as necessary.
• Some international travel may be required.

This is a fantastic opportunity to join a growing agency based in Halifax.

The company offers a competitive annual salary, group term life insurance, medical and dental benefits and long-term disability coverage, RRSP contributions, wellness allowance and much more!

If this sounds like the ideal position for you then apply today!

Our client is committed to fostering a workplace that prioritizes inclusion, respect, and equal opportunity for all. We encourage applications from women, Indigenous peoples, racialized individuals, people with disabilities, those of diverse sexual orientations or gender identities, individuals from diverse socio-economic backgrounds, newcomers, and those who can contribute to the richness of our community through their unique perspectives and lived experiences. We value diversity and believe it enhances the growth and success of our organization. All qualified applicants are welcome to apply; however, preference may be given to Canadian citizens and permanent residents.