Social Media Specialist
Full Time
£35k - £45k DOE
Sowerby Bridge (Hybrid)

Do you live and breathe social media? Experienced working with iGaming brands and delivering high-impact, viral, social media campaigns. This role represents a great opportunity to join a marketing agency on a growth trajectory.

You'll be joining an agency who work with top sportsbooks, casinos, and iGaming brands, globally, leveraging social media to drive sign-ups, site visits, and first-time deposits.

The Job...

You'll be creating compelling social media content that speaks directly to sports and casino audiences, engaging them in real-time and driving measurable results.

It’s a full-time role and you'll be in a modern office in Sowerby Bridge (Tuesday and Thursday in the office, Monday, Wednesday and Friday generally working from home, however you can be in the office more if you prefer).

You'll be responsible for:

- Developing and executing real-time reactionary content for social media platforms, responding to live sports events, betting trends, and industry news.
- Planning and managing pre-scheduled promotional content that aligns with marketing campaigns, driving traffic and increasing sign-ups and FTDs (first-time deposits).
- Creating and managing content calendars that balance organic engagement with promotional strategies.
- Writing witty, engaging, and on-brand copy that resonates with sports fans and casino players.
- Monitoring social trends and capitalising on viral moments that align with sportsbook and casino audiences.
- Collaborating with internal teams and clients to refine content strategies and maximise engagement.
- Engaging with followers, responding to comments and messages in a brand-appropriate tone to foster a strong online community.
- Analysing performance metrics and optimising content for engagement, reach, and conversions.

About You...

This role will be the perfect match for someone who thrives in the fast-paced world of sports betting, loves creating witty and engaging content, and wants to grow their skills set in the iGaming sector.

Here's some of the key experience you'll need to demonstrate:

- Experience in creating social media content for sportsbooks, online casinos, or other iGaming businesses.
- A deep passion for sports and iGaming, with knowledge of betting terminology and industry trends.
- Ability to craft witty, engaging, and shareable social media content.
- Experience managing social media accounts, including Instagram, TikTok, X (Twitter), and Facebook.
- Strong understanding of digital marketing, audience engagement, and content optimisation.
- Ability to work under pressure, especially during live sporting events, and react quickly with compelling content.
- A strategic thinker who can balance real-time content with long-term brand growth.

The Company...

This is a growing, financially secure, social media agency working with some of the most dynamic brands in the world.

In addition to an attractive salary of £35k - £45k DOE, the company also provides flexible hybrid/remote working, along with exciting future prospects.

Additional benefits include:

- Hybrid working.
- Free parking on your office days.
- Career growth opportunities.

Want To Apply?

We're interviewing and shortlisting for this role right now, and expecting to get suitable candidates in for interview quickly. If you're interested, please apply with your up-to-date CV today.